'I’m grateful we survived': Local retailer celebrates 20 years
In 2004, 19-year-old Ayad Saddy opened BB Branded in downtown Windsor with his brother because they wanted to be entrepreneurs.
“Didn’t know nothing about nothing, we decided to rent this space six feet wide and a hundred deep on Ouellette,” Saddy said. “It was on Ouellette, the old gold shop.”
Four years later they were hit with the financial crisis of 2008 but found a way to survive. Shortly after that things changed when the brothers landed the Nike account.
“We got a limited edition account from Nike. It’s one of the highest accounts in the country.”
They expanded into a sneaker boutique, expanded and took over the building. In 2014 they opened at Devonshire Mall near the former Sears. They are now located in the heart of the mall in a new 6,000 square foot tech infused sneaker boutique.
Saddy says he is thankful for the local support and is proud to be celebrating 20 years in business, including 10 years at Devonshire Mall. “It’s not easy to do local business at the end of the day. I’m grateful we survived.”
The company is also relaunching their WinCity brand hoping to help organizations through collaborative fundraising opportunities.
CTVNews.ca Top Stories
India's foreign minister reacts to murder charges, claims Canada welcomes criminals
India's Foreign Affairs Minister accused Canada of welcoming criminals from his country in response to the RCMP's recent arrests in a homicide that has roiled tensions between the two countries.
15-year-old boy stabbed in Ottawa on Thursday dies
A 15-year old boy who was critically injured after a stabbing in Nepean on Thursday has died of his injuries, Ottawa's English public school board said Sunday.
Dash cam catches moment suspected drunk driver hits parked car, sends it careening into North Shore flower shop
Police say it’s fortunate no one was injured or killed in a collision at North Vancouver’s Park and Tilford shopping centre Saturday evening that sent one vehicle careening into a flower shop and another into a set of concrete barriers outside a Winners store.
Actor Bernard Hill, of 'Titanic' and 'Lord of the Rings,' has died at 79
Actor Bernard Hill, who delivered a rousing cry before leading his people into battle in 'The Lord of the Rings: The Return of the King' and went down with the ship as the captain in 'Titanic,' has died.
'A tiny city:' Pro-Palestinian campus protesters organize for another week
Pro-Palestinian activists have set up tents at universities in Toronto, Ottawa, Vancouver and Montreal, following a wave of similar protests at campuses in the United States linked to the Israel-Hamas war.
Lawsuit against Meta asks if Facebook users have right to control their feeds using external tools
Do social media users have the right to control what they see — or don't see — on their feeds?
A Holocaust survivor will mark that history differently after the horrors of Oct. 7
This year's Holocaust Remembrance Day, which begins on Sunday evening in Israel, carries a heavier weight than usual for many Jews around the world.
Princess Anne lays wreath at Battle of Atlantic ceremony; honours late Queen
Princess Anne saluted Canadian veterans and current forces members and honoured her late mother during separate ceremonies Sunday in Victoria as she wrapped up a three-day British Columbia West Coast royal visit.
El Nino weakening doesn't mean cooler temperatures this summer, forecasters say
As Canadians brace themselves for summer temperatures, forecasters say a weakening El Nino cycle doesn’t mean relief from the heat.